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Semrush MCP for your AgentCalls voice agent: live SEO and market data on every call.

Connect Semrush MCP to your AgentCalls voice agent and it can pull live keyword, traffic, backlink and competitor data while it talks with a caller. Semrush MCP gives your agent access to the same SEO and market intelligence your team uses in Semrush, so answers reflect current numbers rather than old notes. Connect your Semrush account from the tool's settings using your own credentials, and your agent works only with the projects and data that account can see.

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What your agent can do with Semrush MCP

  • Look up keyword volume, difficulty and trends for a topic a caller asks about
  • Check a domain's traffic, top pages and organic positions during a call
  • Compare your site against competitors using backlink and market data
  • Pull project and campaign status so your agent can answer progress questions

Semrush MCP exposes 14 actions. You choose which ones the agent may use and whether each runs during or after the call.

Example calls

Inbound question from a marketing manager

  1. Caller

    Hi, I'm calling about our site. Are people searching for 'emergency plumber Leeds' much these days?

  2. Agent

    Let me check that for you. The term gets about 1,300 searches a month in the UK, and interest has risen over the last three months.

  3. Caller

    Good. Can you see how hard it is to rank for it?

  4. Agent

    Yes, it's a moderate difficulty. Our top competitor ranks in position two. I can send the full keyword report to your email now.

Competitor check before a renewal call

  1. Caller

    Our agency said our traffic is up. Is it true compared with Brightside Dental?

  2. Agent

    Your domain had about 18,400 organic visits last month, up 12 percent. Brightside Dental had about 21,000, so they are still ahead by roughly 14 percent.

  3. Caller

    And their backlinks?

  4. Agent

    They have around 640 referring domains. Yours is at 410. The gap is mostly in local directories.

Outbound follow-up on a campaign

  1. Agent

    Hello, this is calling for Dana Whitfield at Oakline Furniture. Is this a good time to talk about your SEO project?

  2. Caller

    Sure, quickly.

  3. Agent

    Your project shows 14 of 20 tracked keywords moved up this week, and the crawl found three broken product pages. Would you like those listed in an email?

  4. Caller

    Yes, please send them to me.

How to connect Semrush MCP

  1. 1

    Create your agent

    Sign up to AgentCalls, pick an English or Arabic voice and write what the agent should know and do in plain language.

  2. 2

    Connect Semrush MCP

    From Integrations in the dashboard, choose Semrush MCP and enter the connection details from your Semrush MCP account settings.

  3. 3

    Choose the actions

    In the agent editor, enable the Semrush MCP actions the agent may use and set each to run during the call or afterwards. Then test it from your browser.

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Questions, answered.

Does Semrush MCP work during the call or after it?

It works during the call. Your agent can look up live Semrush data while it speaks with a caller, and it can also send follow-up summaries after the call ends.

What do I need to connect Semrush MCP?

You need an active Semrush account. Sign in to the AgentCalls dashboard, open the Semrush MCP integration, and connect with your own Semrush credentials from the tool's settings.

Which plan includes this integration?

Integrations, including Semrush MCP, are included from the Growth plan. Your agent will only access data that your Semrush account can see.

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Put your agent to work with Semrush MCP.

Connect in minutes, test from your browser, go live on a number in the US, UK or Gulf. Free to start, no card needed.

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